Mkt500 week 3 assgmt | Marketing homework help

 

Week 3 Assignment – 

Part A: Marketing Plan Input

Overview

Throughout this course, you will be  creating a marketing plan for a hypothetical company that provides a  product or service. For this assignment, you will document your  hypothetical company’s background information and mission statement,  your company’s short-term and long-term goals, an environmental  analysis, and a SWOT analysis. Note: You should make all assumptions needed for the completion of this assignment. 

Instructions

Create the first part of your marketing plan in 5–7 pages using the 

Part A Marketing Plan Template [DOCX] 

  1. Write an introduction to your hypothetical company, describing its  location, the product it makes or the service it provides, and the  contents of your marketing plan.
  2. Develop your company’s mission statement that has a long-term view, and includes its industry, goals and values.
  3. Identify the main goals that you would like to achieve within the  next year (short term) and within the next five years (long term),  including the most appropriate ways to measure them both.     
  • Note: Consider the following metrics: tracking  downloads of website content; website visitors; increases in market  share; customer value; new product or service adoption rates; retention;  rate of growth compared to competition; and the market, margin, and  customer engagement.
  1. Develop an environmental analysis that includes competitive,  economic, political, legal, technological, and sociocultural forces.
  2. Develop a SWOT analysis for your product or service, examining at  least three strengths, weaknesses, opportunities, and threats for your  company.
  3. Use at least three sources to support your writing. Choose sources  that are credible, relevant, and appropriate. Cite each source listed  on your source page at least one time within your assignment. For help  with research, writing, and citation, access the library or review library guides.







Calculate Your Essay Price
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Order your essay today and save 10% with the coupon code: best10