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Employers are keen to employ skilled individuals to help contribute to the development of on-line content that reinforces a companys brand, product/service value proposition, while supporting campaign objectives across the customer experience utilizing social media.
As a result, this internet social media campaign simulation/assignment will provide you with an opportunity to prepare a proposal for a social media campaign in terms of content generation, as it relates to the product or service your team developed for your IMC Plan in Assignment #1 earlier in this semester.
Your Social Media Proposal Content must you Include:
1.Before you provide your sample social media content in your report submission please answer these two questions at the beginning of your report:
a.Identify which social networking site you will promote your product/service on.
Select only one that you believe is most relevant to your targeted audience.
b.Provide a brief rationale of why you have selected this particular social media site
When providing your rationale, please outline who your target audience actually is, and provide.
2..You will then develop a Social Media Content Proposal with 9 sample posts in a word document.
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