Summary Identify a new trend or technology that could be used or is recently being used in hotels. Explain the trend or technology, how it relates to hotel operations and a specific hotel department. When you choose the trend/technology and hotel department; ideally the department of choice is from those being reviewed in class. You must address how the technology impacts the chosen hotel department, other departments’ operations, and why it is beneficial to the guest overall customer service experience and the hotel own branding. You must use the course textbook and chapters reviewed in class to elaborate on the operation of that hotel and how the trend or technology can improve it. You will aim to identify a hotel that is currently using that technology and request additional information on its success. Imagine that you are being hired as a Consultant for an independent or brand hotel. They have asked you to look into this technology and report to them. They do not want to do the research – they want you to do it and summarize it for them so they can decide if the technology is an option they should pursue. Details – The departments you could select from are: • Front Office (reception) • Reservations • Guest Services – Bellmen • Guest Services – Concierge • Housekeeping • Maintenance • Security/ Safety • Human Resources • Sales & Marketing (hotels) • Catering or Events (hotels) • Spa & Wellness (hotels) The paper will address the following: a. Explain the trend or technology for the hotel department selected. b. Identify why it would be beneficial for the hotel, the guest and employees. c. Explain how the department can use the technology or trend and outline both the pros and cons. d. Using textbook material refer on how this technology can improve the operation of the hotel department selected. e. When possible identify the cost of implementing such a technology. f. Think of how it can help the hotel – • Does it solve a current concern or is this just an additional benefit to the guest? • Does it help with customer satisfaction? • Think of why the guest would like it? Would they pay for the service? • Will guest soon expect this technology at all hotels? • Will guests know how to use it? • Will it be hard to train staff? • What impact will it have with other departments? • Does it help with overall costs? • What will it cost to implement? Paper Format. The paper should present findings in summary format minimum of 3 pages excluding the cover page, table of contents and reference list. It must contain a clear introduction, body text with corresponding headings, recommendations to hotel and/or conclusion paragraphs. You must include a cover page and adhere to APA 7 th formatting (paper format, in text citations and references). Use Times New Roman, 12-point font and double-line spacing is required. Course textbook is a mandatory reference and in text citation source on paper. Two additional academic database sources must be used. Non-academic courses are required and encouraged too. Examples of other sources could include company websites, online newsletters, magazines, journals, newspaper articles, research companies’ and consultants’ reports, and tourism associations’ internal and external data publications. The use of at least 3 different nonacademic sources is required.
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