5012_ass 2 # draft 2 # assessment 2 assessment 2 instructions:

find the attachment FeedBack.docx

find the attachment FeedBack.docx

find the attachment FeedBack.docx
find the attachment FeedBack.docx

find the attachment FeedBack.docx

*************************   MUST follow  the attachment FeedBack.docx   ********************************

 *************************   MUST follow  the attachments  ******************************** 

   *************************   MUST look at   the attachments  BRANDING  ********************************   

Assessment 2 Instructions: Branding Presentation

  • PRINT
  • Develop a brand presentation of 8 12 slides for a new pet food product (or new product or line extension at your employer or future employer), using the speaker’s notes sections of each slide to expand your talking points.
    Introduction
    Branding is a means of differentiating a product from its competitors. Branding is an important aspect of marketing because it provides a distinctive identity to a product or family of products that sets it apart from competitors. This assessment introduces the concept of brands and discusses the various ways marketers position their products within the brand structure. By the end of the assessment, you may look at branding and products a bit differently than you do right now!
    Introduction
    Completion of this portfolio work project will help you understand the key components of a brand presentation.
    Scenario
    The Vice President of Marketing at MSH Brands (or at your employer or future employer company) was impressed with your marketing plan submitted in Assessment 1. They have now asked you to develop a brand presentation based on this work.
    Your Role
    You are a Brand Manager at MSH Brands (or at your employer or future employer company). You are being asked to develop a brand presentation for a new pet food product (or new product or line extension at your employer or future employer.)
    Requirements
    You are to develop a brand presentation including the following elements based on your research, building on your work submitted in Assessment 1. Develop a PowerPoint presentation of 8 12 slides that synthesize the work, using the speaker’s notes sections of each slide to expand your talking points. Be sure your presentation includes:
    What is the brand name for the product? What role does the new product play in the brand portfolio?
    • Who is the target market?
    • What will be the new product’s objectives (create greater customer loyalty, increase trials, expand usage among current users, support trade relations)?
    • What will be the new product position? How will it complement the objectives?
    • What will be the new product competitive pricing strategy? How will it complement the objectives?
    • How will this be reflected in the packaging? How will it complement the objectives?
    • How will this be reflected in the promotion? How will it complement the objectives?
    • How will this be reflected in the placement? How will it complement the objectives?
    • Deliverable Format
    • PowerPoint presentation. Use Guidelines for Effective PowerPoint Presentations [PPTX] as a resource.
    • 8 12 slides (in addition to the title and references slides).
    • Include additional details on each slide in the speaker’s notes section.
    • Additional requirements: 
      • Title slide.
      • References slide.
      • APA-formatted references from at least five sources.
      • Be sure you consider the audience.
    • Evaluation
      By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:
    • Competency 1: Apply marketing theories and models to develop marketing strategies. 
      • Articulate the context of the business (product name, role in brand, target segment).
    • Competency 2: Evaluate the effectiveness of marketing strategies and methods. 
      • Evaluate the effectiveness of marketing strategies (product objectives and positioning).
    • Competency 3: Use data to support evidence-based marketing decisions. 
      • Evaluate the marketing mix (pricing, packaging, promotion, and placement) for a product.
    • Competency 5: Communicate marketing needs, opportunities, and strategies with multiple stakeholders. 
      • Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional. 
    • ePortfolio
      This portfolio work project demonstrates your competency in applying knowledge and skills required of a MBA learner in the workplace. Save this activity to your ePortfolio for future reference in the workplace.
  • SCORING GUIDE
    Use the scoring guide to understand how your assessment will be evaluated.

find the attachment effectivePPT.pptx

  *************************   MUST look at   the attachments  BRANDING  ********************************  

find the attachment effectivePPT.pptx







Calculate Your Essay Price
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Order your essay today and save 10% with the coupon code: best10